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Technical considerations for our new EZ360 MediaLayer

Posted on 2016-07-20

As we build our our new MediaLayer we pay careful attention to how our clients leverage rich content to better engage consumers online.

Not every car dealership is the same.

At SiSTeR we provide a range of services for our dealer clients. Some dealers use our automated Pic2vid videos to enhance their online presence. Others use our EZ360 software and camera system to capture rich vehicle media and publish it online instantly. Our largest clients leverage our expertise in studio photography to build vehicle photo booths at their dealerships where they shoot with EZ360 to capture perfect pictures of their inventory.

That means our new MediaLayer can’t be a one-size-fits-all approach. We must build the player in a way that provides a rich interactive experience for car shoppers wherever they browse our customer’s inventory online. It's no easy task.

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